Top Health Insurance Provider Reduces Response And Wait Times By 3x With IVR Assistants.

Top Health Insurance Provider Reduces Response And Wait Times By 3x With IVR Assistants.

The Customer

Florida Blue provides health care coverage to over 5 million members throughout Florida. As an independent licensee of the Blue Cross and Blue Shield Association, it offers accessible health insurance solutions to individuals and businesses statewide.

Challenge

Every day, the Florida Blue contact center handles numerous member inquiries, including requests for digital ID cards, status checks on claims, form submissions, and more. Agents devote most of their time to managing these queries, resulting in prolonged wait times for members and a less-than-ideal customer service experience.

To address this challenge, the company sought a solution to automate routine member services through guided self-service options. This initiative aimed to improve customer satisfaction by minimizing wait times and allowing agents to focus on assisting members with more intricate requirements.

Solution

In order to manage incoming call volumes and member inquiries more effectively, the Florida Blue team created a visual IVR assistant using White Gator AI’s platform. Florida Blue's results demonstrate the success of this initiative, evident in the satisfaction of both contact center agents and customers. Following the integration of the visual IVR assistant into their contact center, the Florida Blue team has observed a significant improvement in both customer satisfaction and agent productivity.

Key Stats

3x

Reduction In Response And Wait Times

90%

Call Containment Rate

1200+

Member ID Cards Delivered Per Day

Explore this case study to discover how Florida Blue utilized Visual IVR Assistants to provide streamlined customer service and enhance the customer experience through White Gator AI’s platform.

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